American Library Association Annual Conference & Exposition

Advertising/Sponsorships

Advertising

Increase your visibility with an ad in one of the many publications for conference attendees:

• The Annual Conference Program Guide is used on-site by each conference attendee and serves as a reference tool for librarians long after the show has ended. On average, attendees refer to the final program 22 times while at the conference and 52% refer to it after the conference.
• The Exhibit Directory & Buyers Guide will include Exhibitor Listings, Product/Service Category Listings, Exposition Floor Plan, and the final schedule for all special events on the Exposition Floor. Distributed along side with the Annual Conference Program Guide, the Exhibit Directory & Buyers Guide will be used on-site by each conferee and serve as a reference tool/buyers guide for librarians long after the show has ended. Anticipated circulation is 18,000+.
• Cognotes, the conference daily newspaper, is distributed to each attendee every morning! It is an on the spot forum for your firm to raise its visibility or to announce special events. Overall, 91% of the attendees read more than one issue of Cognotes. And, if you advertise in Cognotes each day, your ad will be in the special Annual Conference wrap-up received by the entire membership of 62,000+.
• The Official ALA ActionAd Booklet is the handy on-the-go guide to the exhibit floor. It includes floor plans and exhibitor lists and gives exhibitors the opportunity to promote show specials, author autographing and prize give-aways.

Download the ALA Annual Conference Advertising Opportunities Order Form.

For more information contact:

Rich Widick / Kevin Fields / Dawn Murray
877/252-5180
630/434-7779
ala@heiexpo.com